How to Price Catering Jobs (With Examples) (2026)
Quoting a catering job on gut feel is how you end up working a Saturday for nothing. Pricing catering, line by line, with two costed examples.
Rostering to demand, protecting service, and keeping labour cost in check.
Short answer: labour is your other big controllable cost, alongside food, and the two together (your “prime cost”) decide whether a restaurant makes money. Most venues target labour at 25–35% of sales and aim to keep prime cost under about 60–65%. The way to hit those numbers is to schedule to forecast demand rather than habit, track your labour percentage weekly, and treat the roster as a living tool you adjust, not a template you copy every week.

| Concept | Typical labour cost | Note |
|---|---|---|
| Quick-service | 25–30% of sales | Fewer staff, faster throughput |
| Fast casual | 28–33% of sales | Middle ground |
| Full-service / fine dining | 30–35%+ of sales | More service labour per cover |
Labour cost percentage = total labour cost ÷ sales for the same period. Watch it next to food cost as your prime cost, and treat a rising trend as an early warning, not a monthly surprise.
The most common scheduling mistake is copying last week’s rota. Instead, use your sales history to forecast how busy each day and daypart will be, then staff to that curve: lean on a quiet Tuesday lunch, deep for Friday dinner. Matching people to real demand is where most of the savings hide, and it is the difference between paying staff to stand around and being caught short in a rush.
The most expensive labour cost is not on the roster at all: it is churn. Every time a good person leaves, you pay to recruit, onboard and train a replacement, and service dips while they learn. Fair rosters published in advance, cross-training, and treating people well are quietly some of the best cost control you can do. Pair smart scheduling with a tight menu and buying discipline and your prime cost, the number that really matters, comes under control.
The fastest way to stop overspending on labour is to give each day a dollar budget before you write a single shift. Start with your sales forecast for the week, apply your target labour percentage, then convert the dollars into hours at your average loaded wage. Now you are filling a fixed hour bank, not guessing.
Here is a cafe forecasting 19,200 dollars for the week, targeting 28% labour, at an average loaded wage of 26 dollars an hour (wage plus your on-costs like KiwiSaver and holiday pay).
| Day | Forecast sales | Labour budget at 28% | Hours at 26 dollars/hr |
|---|---|---|---|
| Mon | 1,800 | 504 | 19 |
| Tue | 1,900 | 532 | 20 |
| Wed | 2,200 | 616 | 24 |
| Thu | 2,600 | 728 | 28 |
| Fri | 3,400 | 952 | 37 |
| Sat | 4,200 | 1,176 | 45 |
| Sun | 3,100 | 868 | 33 |
| Week | 19,200 | 5,376 | 206 |
Now the roster writes itself against a ceiling. Saturday gets 45 hours to spend, so you might run two openers, a mid-shift floater and a full closing team; quiet Monday gets 19 and runs lean. If a day’s shifts add up to more hours than the budget allows, you cut before you publish, not after payroll lands. Keep the loaded wage honest: use total wage cost divided by hours worked, not the base rate, or you will run 15 to 20% over what you planned.
Most labour overspend is not one bad week. It is small habits that repeat 52 times a year.
Fix the top two and most independents claw back two to four points of labour cost without a single guest noticing. If you want the maths on the wider picture, see our guide to restaurant prime cost, and the restaurant labour cost calculator to model your own target.
What is a good labour cost percentage for a restaurant?
Most restaurants target labour at roughly 25–35% of sales, varying by concept: quick-service tends to run 25–30%, fast casual 28–33%, and full-service or fine dining 30–35% (many full-service venues sit even higher today). Watch it alongside food cost as your “prime cost”, and aim to keep food and labour together under about 60–65% of sales. The trend matters more than any single week.
How do I schedule restaurant staff?
Schedule to forecast demand, not habit. Use your sales history to predict how busy each day and daypart will be, then staff to that: fewer people on a quiet Tuesday lunch, more for Friday dinner. Publish the roster early so the team can plan, avoid unplanned overtime, cross-train people to cover gaps, and keep a small buffer for the unexpected.
How can I reduce restaurant labour costs without hurting service?
Trim overstaffed shifts using real demand data, stagger start and finish times so you are not fully staffed during the lulls, and cross-train so fewer people can cover more roles. The biggest hidden lever is retention: turnover is expensive to recruit and train around, so keeping good staff longer quietly lowers labour cost. Cutting people mid-rush is not the answer; scheduling smarter is.
What is prime cost in a restaurant?
Prime cost is your total food and beverage cost plus your total labour cost, expressed as a percentage of sales. It is the single most important controllable number in a restaurant, because those two lines are the biggest and the most within your control. A common target is to keep prime cost between about 55% and 65% of revenue.
How far in advance should I publish the staff roster?
Aim to publish at least 7 to 14 days ahead. A predictable roster cuts last-minute swaps and no-shows, and lets staff plan childcare, study and second jobs, which is one of the cheapest ways to reduce turnover. Some regions have fair-scheduling or secure-hours rules, so check your local employment law, but even where it is not required, earlier is better for retention.
Do I legally have to give restaurant staff rest and meal breaks in New Zealand?
Yes. Under New Zealand employment law, employees are entitled to paid rest breaks and an unpaid meal break based on hours worked, for example a 30-minute meal break once a shift runs beyond a set length. You must roster enough cover so people can actually take them, not just offer them on paper. Build breaks into the roster and your labour hours from the start so a busy shift does not quietly breach the rules.
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